Finding work shouldn't be a job.

Redefining temporary work

“Millions of Americans use temp agencies to find work. However, the situation isn't ideal for either the workers or businesses.

Workers face rigid schedules and uncertainties about opportunities and wages. On the other hand, businesses struggle with last-minute absences and high turnover rates.”

Starting from this observation, Uber came up with the idea of an app that connects employers and employees. Florent Crivello, then an Engineer and Technical Lead at Uber, was promoted to Product Lead: he brought the project to the table, secured funding, assembled a team... both internally and externally. Among the team members was Barthélémy, CEO and co-founder of Bruno.

Our mission? To design the perfect user journey, nothing less.

It's important to understand that the ride-sharing giant we know didn't just revolutionize an economic model but also user habits. By offering a platform that allows anyone to order a vehicle with a few clicks, Uber transformed consumer expectations in terms of convenience. Expectations have evolved into needs: the need for responsiveness, simplicity, and transparency.

Our objectives were set:

• Revolutionize the U.S. labor market.
• Offer the simplest experience to get a job or staff within seconds.
• Provide maximum transparency to employers and employees about prices, dates, and schedules.

The optimal process

To achieve a tailor-made interface design, we opted for an iterative approach based on user testing. The working method allowed for the fastest and most relevant evolution of the application.

Barthélémy first joined the product team at Uber's headquarters in San Francisco, then worked with them from France. This close collaboration benefited from the arrival of Figma on the market the same year: a revolution in the design world, the tool was like it had fallen from the sky.

How did we proceed? Uber Works was intended for the Chicago market at its launch: Uber members moved there for several months for intensive testing phases with local employers, particularly restaurateurs, who were the first to be affected by labor recruitment issues. The feedback loop was optimized for maximum efficiency: Uber gathered user feedback, sent it to us during our nighttime, Barthélémy listened to the voice messages from the restaurateurs, implemented the design adjustments and new features the next day, a Q&A session allowed for fine-tuning after each iteration. And so on.