Being green is more than a color.
After a fundraising round, the company renewed its identity. Bruno focused on growth, collective intelligence, and community, using warm colors and shapes. The result: a beautiful and didactic universe to highlight Greenly's benefits.
We wanted to elevate Greenly to the highest level and stand out from strong competition. We were impressed by the agency's agility: the proposed directions reflected the brand's identity and took into account its business challenges. The creativity and quality of the outputs were highly appreciated by the team.
The footprint
To help organizations reduce their carbon footprint, Greenly had to leave its visual mark in the landscape of successful companies and make a lasting impression. This has been achieved with a new warm design. A wide color palette illustrates the different services. Stickers and user portraits refer to the community, and illustrations present the product features in an effective and relevant way.
Elegant and simple
The Greenly logo mirrors its service. The lowercase “g” reflects Greenly’s humility and its closeness to its community and the environmental issues the brand tackles. The design of the “r” and the leaf brings a botanical touch, representing the reduction of carbon footprint. The roundness and proportions of the letters make it an approachable and easy-to-read logo. A beautiful emblem of the drive toward a more conscious entrepreneurial world, committed to the climate challenges of tomorrow.
Greenly sticks with you
Sometimes a picture is worth a thousand words. The stickers on various Greenly identity supports are a direct nod to this community aspect. It becomes easy for anyone to adopt the brand’s visual universe. The illustrations also allow for simple dissemination of slogans, messages, and representations of sectors by applying Greenly’s graphic style.
A product that makes you want it
Greenly offers a range of services and colors to make its product attractive and understandable to everyone. Essential features are highlighted through graphic design and animations and are instantly assimilable to allow users to project themselves.
The main showcase
The website, with its striking and engaging design, serves as the showcase for the solution offered by Greenly. Companies can thus jump on the modernity bandwagon and engage in their ecological transition by reducing their carbon footprint. The development and animations performed within our agency have brought the support to life and delivered a product perfectly in line with the mock-ups and adaptable on any platform.
Displaying its convictions
Greenly is everywhere, whether in the corridors of the subway or in the news feed on social networks. The brand is proud of the message it carries, and we are proud that it does so with the branding we designed for and with it. Templates and examples of social media posts or advertising campaigns enable the brand to continue feeding its networks independently. A beautiful collaborative work, now visible to all.
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